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Swan Beauty Diaries

FIND YOUR BEAUTY

January 11, 2021 / Uncategorized

Your Eyes Have the Spotlight in 2020

Since face masks could be with us for a while, we’re seeing a growing rise of everything eye makeup related in the beauty world. Will eyeshadow replace lipstick?  It’s too hard to predict – but we do know ‘all about the eyes’ is what is trending in 2021.

 With all eyes on eyes – here are a few tips and trends we’re seeing at Swan Beauty!

YOUR EYES HAVE THE SPOTLIGHT IN 2021 – LET THEM BE SEEN! 

SHADOWS  

Eyeshadows are gaining prominence and people are more excited than ever to apply shadows and play up their eyes. Neutral shades aren’t just trending, we’ve seen a purples, greens, blues, and a huge serge in mauves go out the door.  It’s not just traditional shadows that people are reaching for – we still have the customers who want to dress their eyes, but effortlessly and QUICK! That’s when we’ve made their 5 minute face complete with a shadow crayon. An eyeshadow crayon is an easy product that you can dress your eye lid with and use as liner along the lower lash line as well. 

As always – we always complete each and every Swan Beauty order with a face diagram and step-by-step ‘how to’ written instruction to help you take your look and products to the next level. 

COLORED EYELINERS

There are no rules when it comes to eyeliners, but we do know that colored liners are here to stay in 2021!  Don’t let the colored liner trend from the 80’s scare you!  Just a subtle touch of a vibrant liner will bring out the color of your eyes a little more!  Colored liners help to brighten the eyes and the brighter the eyes – the better!  One of our favorite ways to achieve a beautiful liner is to smudge a burgundy, an olive, a soft blue, a beautiful damask along the lash line.  You can smudge the liner with one of our favorite pencil brushes to soften the liner up a bit.  Some days it’s just a colored liner with a mascara kind of day – ditching the shadows and just diffusing out the liner.

HYDRATE + CORRECT

Lock in hydration and color correct your under eye area with an eye cream designed to target your skin’s specific needs.  Color correct any darkness, veining, and incorporate a redness reducing treatment(s) that can use daily.  Our eyes are on spotlight – give them the love they deserve! 

DEFINE YOUR BROW + LASHES 

A beautiful, natural, shaped, filled in brow isn’t going anywhere in 2021!  Draw attention to your brows with an easy-to-use pencil or a powder.  Brows that sets the stage!  Let the makeup artists at Swan Beauty determine the best brow color and product specific to your skin coloring and hair coloring. 

2021 – the year of the long, curled and lengthened lashes too!  Don’t leave those out… if you need to get out the door in no time or only have 5 minutes until your Zoom meeting – simply coat your upper and lower lashes with a few swipes of mascara that will give you sky high, maximum eyelash potential. 

Let Swan Beauty’s professional makeup artists and estheticians help you!

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Take the 5 minute quiz so we can get to know a little more about your skins needs and the beauty routine and look you’re after!  We’ll come up with a plan to fit your needs, wants and budget!  Full sized products, samples for you to ‘try it before you buy it’ and educational materials explaining ‘how-to’ application delivered to your doorstep within just a few days of your order!  Keep everything in your box and receive 15% off at checkout! 

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Entering is EASY! Here are the rules:
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If you’re new here and have no idea what I’m talking about here, I’m Lindsey, a professional makeup artist and in my 13th year of business. I love products and about 5 years ago I launched makeup lessons. The makeup lessons and women that I had the pleasure of working with left an imprint on my heart and a drive to take my passion to the next level. That’s when I met my business partner, Leigh Humphrey (the brains and powerhouse behind our start up😉) and together we founded Swan Beauty.

In an overwhelming sea of product choices, Swan Beauty helps you find and apply your best look with curated products chosen expertly for you. You complete a beauty quiz on our website and from there through the AI / data that is built into our site and being paired with a professional artist we will select products specific for your needs, desired look and budget. You’ll receive a box containing your full sized product, samples of every product so you can ‘try before you buy’, application instructions/tools, application face diagram and a letter from your artist. Keep what you like, send back what didn’t work!
Visit our stories to hear the full run down of Swa Visit our stories to hear the full run down of Swan Beauty and use code LINDSEY15 for $15 off your next personalized beauty box with us!
Swan Beauty offers personalized beauty boxes based Swan Beauty offers personalized beauty boxes based on an individuals beauty profile, their quiz, budget, skin type, preferences, the list goes on!  We don’t stop at hand-selecting products specific to our customers needs!  We take it a step further and include samples of every full size product. This allows our customers to try the products that their Beauty Expert selected for them before committing to the full sized product. In addition we include writing instructions and a beautiful face diagram which details where to apply each product.

The Swan experience is pretty special!  https://swanbeauty.com
Looking for a perfect graduation gift?! Send your Looking for a perfect graduation gift?! Send your grad into the working world or college world with a new box of beauty products specific to their own needs!  Personalized face diagram and step by step instructions will get them all set for their first day of work or college!  Gift cards available via the link in our profile.
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S W A N  B E A U T Y
Save 10% off summer must haves! Visit the link in Save 10% off summer must haves!  Visit the link in our profile to shop! ☀️☀️☀️
In honor of the first day of SUMMER, we are hostin In honor of the first day of SUMMER, we are hosting an EPIC GIVEAWAY with 4 of our favorite small businesses! ☀️🍉⛱🍹🌴🌊🦀

Entering is EASY! Here are the rules:
1. Like this post
2. Follow @twineandtwigstyle @swanbeautyllc @mareathebrand @isabellastylenc @blocbags
3. Tag a friend in the comments! More comments = more entries
BONUS- share this post in your stories and tag us!

Winner will be announced on @twineandtwigstyle 6/21 at noon EST! ps- any other account that might contact you is fake- beware of scammers!
Hi everyone! @lindseyreganthorne here! It’s been Hi everyone! @lindseyreganthorne here! It’s been almost been 2 years since the launch of our startup, @swanbeautyllc , and I really cannot believe it! It has been the greatest joy to watch Swan blossom and build a loyal following of such supportive customers. We have come so far since 2020- settling in to our warehouse, building out our AI technology, introducing Swan to brand partners seems like a lifetime ago! I am so very proud of this small business, our team of amazing artists, our brand partners, and our wonderful and trusting clients!

If you’re new here and have no idea what I’m talking about here, I’m Lindsey, a professional makeup artist and in my 13th year of business. I love products and about 5 years ago I launched makeup lessons. The makeup lessons and women that I had the pleasure of working with left an imprint on my heart and a drive to take my passion to the next level. That’s when I met my business partner, Leigh Humphrey (the brains and powerhouse behind our start up😉) and together we founded Swan Beauty.

In an overwhelming sea of product choices, Swan Beauty helps you find and apply your best look with curated products chosen expertly for you. You complete a beauty quiz on our website and from there through the AI / data that is built into our site and being paired with a professional artist we will select products specific for your needs, desired look and budget. You’ll receive a box containing your full sized product, samples of every product so you can ‘try before you buy’, application instructions/tools, application face diagram and a letter from your artist. Keep what you like, send back what didn’t work!
Visit our stories to hear the full run down of Swa Visit our stories to hear the full run down of Swan Beauty and use code LINDSEY15 for $15 off your next personalized beauty box with us!
Swan Beauty offers personalized beauty boxes based Swan Beauty offers personalized beauty boxes based on an individuals beauty profile, their quiz, budget, skin type, preferences, the list goes on!  We don’t stop at hand-selecting products specific to our customers needs!  We take it a step further and include samples of every full size product. This allows our customers to try the products that their Beauty Expert selected for them before committing to the full sized product. In addition we include writing instructions and a beautiful face diagram which details where to apply each product.

The Swan experience is pretty special!  https://swanbeauty.com
Looking for a perfect graduation gift?! Send your Looking for a perfect graduation gift?! Send your grad into the working world or college world with a new box of beauty products specific to their own needs!  Personalized face diagram and step by step instructions will get them all set for their first day of work or college!  Gift cards available via the link in our profile.
Before diving into summer break, be sure to take c Before diving into summer break, be sure to take care of your teachers and grads.  We have created a few exclusive boxes for the teacher and graduate!  Visit our link in stories. 🎓
With the help of our Beauty Experts and the backen With the help of our Beauty Experts and the backend AI (hundreds of thousands of data points) we are able to perfectly match our customers with the products specific to their own personal needs, skin tone, hair and eye coloring…. And budget!  Swan Beauty takes the stress off of getting ready and finding products specific to your own needs. 

Take our beauty quiz and in a few days you’ll receive a box of products selected for YOU!  Each box comes with the full sized products, samples which allow you to, ‘try before you buy’, face diagram, instructions and free shipping/ return shipping!  Keep what you like and send back the rest! Photo by @theallisonkuhn
MY MOTHER’S DAY SWAN BEAUTY BOX! Pamper yoursel MY MOTHER’S DAY SWAN BEAUTY BOX!  Pamper yourself or someone special!

So excited to launch the latest and greatest Swan Beauty box - it’s my Mother’s Day beauty box!  With this box I kept a lot in mind and wanted something that was suitable for all skin types and age ranges. A perfect gift for new mama’s, soon to be mama’s, grandmothers, mother-in-laws, aunts, whoever that special woman is in your life - this new box has you covered!

It’s a curation of a few of my favorites that I’ve shared over time and all for OVER 20% off!!  Lots of free gifts included too!

What’s Included:

🌸 20% OFF YOUR ENTIRE ORDER
🌸 GIVENCHY PRISME LIBRE SETTING & FINISHING LOOSE POWDER - you pick the shade for your skin tone! 
🌸 TATA HARPER RESURFACING MASK
🌸 SUPERGOOP! SUPERGOOP SUNSCREEN SPF 40
🌸 ARMANI BEAUTY EYE TINT
🌸 JOUER ESSENTIAL LIP ENHANCER SHINE BALM
🌸 MAKEUP VIDEO DEMONSTRATING WHERE AND HOW TO APPLY THESE PRODUCT
🌸 ONLINE LIVE MAKEUP CLASS ON 5/17 @ 12PM EAT 
🌸 FOUR FREE GIFTS INCLUDING AN AUGUSTINUS BADER RICH CREAM SAMPLE TUBE

Head to my link in profile to shop!! Photos by @theallisonkuhn
Need help finding the perfect foundation and/ or c Need help finding the perfect foundation and/ or concealer shade, formulation, ingredients fit for your own skin?! We have the perfect soliton - an at home foundation and concealer try on.  This allows you for only $10 (the $10 will be credited back to whatever you decide to purchase!) to try on 5 different types of formulations fit for your skin, budget and preferences.

Simply create a profile, take a short quick  and upload a selfie. From there one of our professional makeup artists will select foundations and/ or concealers fit for your needs. In a few days you’ll receive a box of samples that allows you to try on each formation - do the wear test and you can decide on which one works best for you.  From there you’ll log into your account and purchase.  It’s that easy! 

Visit the link in our profile to get started!
AT HOME FOUNDATION + CONCEALER TRY ON!!! Head to t AT HOME FOUNDATION + CONCEALER TRY ON!!! Head to the link in our profile to get started! 

You heard that right - you don't have to leave the comfort of your own home!

It's that time of the year when your winter foundations and concealers probably aren't sitting on the skin the way they once did! It's also that time of the year to amp up your coloring now that the sun is shinning and we're spending more and more time outdoors.

Finding the perfect foundation/concealer is hard!  Let our experts help you find your perfect match that works best for your budget, skin type, skin tone and finish preference. Do you prefer light, medium or full coverage? Matte, Dewy or Radiant finish? Tinted moisturizer, Serum, Balm, Liquid or Powder Foundation? There are so many options when it comes to choosing the right foundation/concealer- let the makeup artists at Swan Beauty do all the work for you!  We will send you 5 custom samples from our different brands including Chantecaille, Armani, Koh Gen Do, By Terry, Vapour, Lilah b., Kevyn Aucoin, Lorac and Jouer.
Anyone want to guess what’s in @lindseyreganthor Anyone want to guess what’s in @lindseyreganthorne’s next Swan Beauty Box for Mother’s Day?! ☀️🕶🌞🌷
Event Ready Makeup ✨ Have a big event or date ni Event Ready Makeup ✨ Have a big event or date night coming up and need inspiration for picture perfect makeup? From Wedding Guest to Black Tie Gala - Swan Beauty has you covered! Here are our tips to getting the most out of your makeup and some event ready inspiration for looks you can master at home. Head to the link in our profile to shop! Pic by @demimabry
Why we love @augustinusbader 🖤🖤🖤 It hydra Why we love @augustinusbader 🖤🖤🖤 It hydrates, nourishes, and renews. your complexion with cleanly crafted, high performance facecare powered by our TFC8® technology. Target a multitude of skin issues and realize sustainable, long-term benefits for smooth, radiant, healthy-looking skin.
Need a last minute gift to add to your Easter Bask Need a last minute gift to add to your Easter Basket? We’ve bundled some of our favorite products to make sure you have everyone on your list covered this year! These bundles are 20% off and are guaranteed to arrive before the Easter Bunny if you purchase by Tuesday, April 12th. All bundles include detailed instructions on how and where to apply. Head to our stories to shop these Easter bundles!
I’m excited to share with you all my 🌸SPRING🌸 essentials beauty box (20% OFF and MORE!!) I kept this box to three products to keep it easy, achievable, and pop some spring into your complexion.

This By Terry gorgeous bronzer, highlighter and blush palette is TO DIE FOR!  If you watched my video you’ll see how I transformed my eyes with this palette along with my cheeks!  I wanted to pull a palette that was versatile and can easily be packed for the spring and summer travels in our near future. Next you’ll find my go-to mascara by Armani. I love this because with one simple swipe you’ll get long, voluminous lashes and the formulation does not flake or transfer. The last item in my spring box is a gorgeous (sheer!) Chantecaille lip gloss. I selected one shade of pink that is flattering on all complexions.  I love how this just gives a simple wash of spring to the lips! 20% OFF AND MORE 🌸🌸

What’s Included:

🌸 20% OFF YOUR ENTIRE ORDER
🌸 BY TERRY BRIGHTENING CC PALETTE BEACH BOMB
🌸 CHANTECAILLE BRILLIANT LIP GLOSS (COLOR GLEE)
🌸 ARMNI EYES TO KILL CLASSICO MASCARA
🌸 CHANTECAILLE FOAMING CLEANSER
🌸 SAINT JANE CBD (FOR THE FIRST 100 ORDERS)
🌸 MAKEUP VIDEO DEMONSTRATING WHERE AND HOW TO APPLY THESE PRODUCT

Photos by @theallisonkuhn
The perfect pair ⭐️⭐️ If you need help sel The perfect pair ⭐️⭐️ If you need help selecting the perfect foundation formulation and color specific for your skin color, tone and texture let our beauty professionals help you!  Go online take our quiz and in a few short days you’ll receive your beauty box.
We are super excited to roll out a new feature at We are super excited to roll out a new feature at Swan Beauty!  We have made it easier for you to reorder any of the products that you have received from us in the past. 
Follow these easy steps to reorder: 
1.) LOG INTO YOUR ACCOUNT
2) GO TO THE TOP RIGHT NAVIGATION AND CLICK "ORDERS" 
3) SELECT "REORDER PRODUCTS"
From this screen you can choose the products you wish to purchase by clicking on your preferred color/size and then selecting "Add to Bag". 
For a limited time we are offering 10% off on all reorders + Free Shipping with code: reorder10
Chantecaille spring bundle - save 20% off! Chantec Chantecaille spring bundle - save 20% off! Chantecaille Tint Skin, Chantecaille Blush, Chantecaille Bronzer and Chantecaille Shadow. Visit our link in stories to shop!
It's National Lip Appreciation Day and since our l It's National Lip Appreciation Day and since our lips are on the stage today and everyday we're highlighting our favorite lip products.  Everything from matte to shine - we've got you covered. 
​Save 10% off your lippie order! 
Sealed with a smooch! xx
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